Does ChatGPT recommend your company?
This free guide helps B2B service and software teams check whether ChatGPT and Gemini name their company when buyers ask for a provider. It gives you twelve questions across four parts of a buying journey, a repeatable test setup and a results tracker.
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About this guide
You run each question three times in each tool, record whether you are named and who appears instead, then score each tool separately. Three ChatGPT project prompts help prepare the questions and turn the evidence into a fix plan. The result is a snapshot to compare over time, not a guarantee that AI will recommend you.
What's inside
Twelve buying questions
Problem, shortlist, comparison and recommendation questions, with placeholders and examples.
A fair test setup
Temporary chats, personalisation checks and repeat runs to reduce the effect of your own chat history.
A results tracker
Record whether you are named, your position, competitors and whether the description is right.
A score for each tool
Score ChatGPT and Gemini separately out of 36, then check which question group is weakest.
Three project prompts and a fix plan
Prepare your questions, bring the results back to the project and decide what to review before the next run.
Who it's for
- B2B service and software companies that buyers could ask an AI assistant to recommend.
- Founders and marketers who have never checked their company against buyer questions.
- Teams that want a repeatable AI visibility check rather than one reassuring screenshot.
What you'll be able to do
- Write relevant questions in your buyers' words.
- Record where your company appears and who gets recommended instead.
- Identify a weak question group and the sources or content to investigate.
- Keep a baseline for a later repeat of the same test.
Before you start.
Which AI tools does the guide test?
The tracker covers ChatGPT and Gemini, with three runs of each of the twelve questions in each tool. The project prompts are written for ChatGPT.
Why repeat every question three times?
AI answers vary between runs. Repeating the questions gives you a more useful snapshot than relying on one answer. Keep the tools' results separate.
Will this make ChatGPT recommend us?
It helps you measure your current visibility and choose what to investigate or fix. It does not guarantee recommendations, citations or a particular future score.
How do I get the guide?
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