Build your whole go-to-market in one AI workflow
This 19-page guide walks B2B service and software founders through a complete go-to-market workflow in one Claude project. You bring your deals, customer language and business numbers. Each stage builds on the last, ending with a 90-day plan.
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About this guide
It covers setup, the market, your best-fit customer, the offer, AI visibility, positioning, channels, sales, tracking and the return from your AI tools. A worked example shows the sequence from the company profile to a 13-week calendar. It is a planning process with real inputs, not a promise of a complete strategy in one prompt.
What's inside
Project setup and company profile
Instructions for the Claude project and a one-page company profile template.
Ten stages, in order
What to collect, a prompt to run and the decisions to make at each stage.
A worked example
The guide follows Fellgate IT through the stages so you can see how later findings change earlier conclusions.
A 90-day plan and calendar
A final prompt combines the stage summaries into priorities, owners, a 13-week calendar and a weekly scorecard.
Limits from the test run
Where AI answers ran long, personalisation affected results and citations needed checking.
Who it's for
- B2B service and software founders who want one connected plan.
- Marketing and sales teams with real deals and customer evidence to work from.
- Teams deciding what to fix first across the whole go-to-market.
What you'll be able to do
- Build a company profile and define a useful goal for the workflow.
- Review the connections between your market, offer, marketing and sales.
- Turn the findings into a 90-day plan with priorities and a review routine.
Before you start.
Which AI tool is this written for?
The guide is built around Claude Projects with web search. It notes that ChatGPT Projects can also work, and the AI visibility stage uses other assistants for the test runs.
What information do I need?
Your company profile, won and lost deals, customer interviews or reviews, website copy, channel costs, sales-process details and the AI tools you use. Each stage lists its inputs.
Do I run all ten stages in one chat?
Yes. Run them in order in the same project and chat. Later stages reuse earlier findings, and the final prompt combines the stage summaries into the plan.
How do I get the guide?
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